Animalz

We're looking for a Senior Content Marketer to join our SEO team, writing and optimizing content for a portfolio of B2B technology customers. This is a writing-first role — the majority of your time will be spent producing high-quality SEO content yourself — but you'll also bring strategic depth: diagnosing why content isn't performing, identifying opportunities in the competitive landscape, and translating data into action.You'll work closely with a Head of Content on strategy direction while owning execution with a high degree of independence. You'll manage a small number of accounts end-to-end, occasionally oversee freelance writers, and lead performance reporting for your customers.What You'll DoWrite gold-standard, hand-crafted content: flagship blogs, guides, and landing pages that demand deep research, original thinking, and editorial craft, aligned with search intent, customer strategy, and our highest quality standardsEdit and elevate AI-generated content from our AI-assisted workflows to publication quality, and help teammates and freelancers do the same through clear feedback and examplePartner with our AI implementation team to shape and improve AI content workflows, contributing editorial input, feedback, and real-world testing (you don't need to build the systems, but you help make them better)Contribute to AEO work—including prompt tracking, citation monitoring, and AEO audits—to improve how customer content surfaces and gets cited across AI-powered searchDiagnose content performance gaps using technical SEO analysis, competitive research, and content quality assessments, and recommend clear, prioritized improvementsRefresh and optimize existing content to improve rankings, engagement, and visibility across both traditional search and AI-powered discovery toolsStay current on how AI search tools (Perplexity, ChatGPT, Gemini, AI Overviews) surface and cite content, and factor this into content recommendationsOwn content execution for 3–4 customer accounts, managing quality, calendars, and deadlines with increasing independenceOccasionally manage freelance writers on your accounts, providing clear briefs, feedback, and quality oversightLead monthly performance reports for your customers, communicating results, insights, and strategic recommendationsJoin customer calls and build trusted relationships through clear communication and demonstrated expertiseCollaborate with design on visuals and graphics that support your content deliverablesContribute to team knowledge-sharing and internal initiatives, including process improvementsWhat We're Looking For4–6 years of experience in content marketing, preferably in B2B SaaS or an agency settingExceptional writing ability: You produce publication-ready SEO content with minimal revision, writing clearly and persuasively across formats while adapting to different brand voicesDeep SEO knowledge: You're fluent in keyword research, on-page optimization, content audits, and competitive analysis — and you know how to diagnose why a piece isn't ranking and what to do about itEmerging AEO fluency: You understand how AI-driven discovery tools are changing content visibility and are actively building hands-on skills in this space — prompt tracking, citation monitoring, AEO audits, and optimizing for AI OverviewsComfort working with AI content workflows: You can edit and elevate AI-generated content to publication quality, and you're eager to give input that helps shape and improve those workflows over timeAnalytical mindset: You interpret performance data (traffic, rankings, engagement) and use it to inform content decisions, not just report on themFamiliarity with content and analytics tools such as GA4, Google Search Console, Ahrefs, Clearscope, or equivalentsAI fluency: You use AI tools to support your workflow responsibly and efficiently, and stay current on emerging best practicesTechnical curiosity: You genuinely enjoy learning how software products work so you can write about them with authorityContent operations: You manage multiple accounts and contributors while maintaining quality and meeting deadlinesStrong communication and remote collaboration skills; you build trust with customers through transparency and insightCoachability and ownership: You take initiative, adapt when priorities shift, and are always looking to sharpen your craftOur ValuesValue Over Vanity: We measure success in customer impact, not surface-level praise.Two Steps Ahead: We're proactive and strategic, solving problems before they become blockers.Power Source, Not Power Trip: We lead through service, energizing teammates and customers.Pursue Mastery: We're always learning, evolving, and testing new approaches.Left Brain, Right Brain, Robot Brain: Our best work blends creativity, analysis, and smart use of AI.In the Arena: We experiment boldly and stay immersed in our customers' industries.Your First 90 DaysDays 1–30: Learn & IntegrateComplete onboarding and master our tools, processes, and editorial standardsDeep dive into your assigned customer accountsCreate your first content deliverables with guidance from your Head of ContentBuild relationships with your team and customers Days 31–60: Execute & OwnTake ownership of 2–3 customer accounts with increasing independenceBegin occasionally managing freelance writers and content calendarsLead your first performance reports with supportContribute to team meetings and internal initiatives Days 61–90: Drive ImpactOwn content execution and reporting for 3–4 customer accountsLead strategy refinements based on SEO data and customer feedbackDemonstrate measurable improvements in content performanceShare expertise and contribute to team improvementWorking ArrangementsLocation: Fully remote (AMERICAS or EMEA)Timezone Requirements: At least 4 hours of overlap with US timezones (EST/PST)Compensation & BenefitsSalary Range: $70,000 – $85,000 USD annuallyUnlimited PTO policyFlexible working scheduleTechnology stipendLearning stipendHealth & wellness stipendTeam lunch stipendHealth & vision insurance (US only)401(k) retirement plan (US only)Diversity, Equity & InclusionAt Animalz, we believe diverse perspectives make us stronger. We're committed to building an inclusive workplace where people of all backgrounds, experiences, and identities can thrive. We particularly encourage applications from historically underrepresented groups in tech and marketing.Equal OpportunityAnimalz is an equal opportunity employer. We do not discriminate based on race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.